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    Find out where your marketing is leaking.

    Answer ten short questions, one per point. Within two business days you get your own scorecard: every point scored, the weak points costing you pipeline, and what to fix first. Free.

    Start the scorecardSee what you get
    An example account, scored across ten disciplinesScored 0 to 100: the further out, the stronger. Orange is weak.
    Example account scored 0 to 100 on ten marketing disciplines. Strongest on paid media at 88; weak on audience & abm, outbound, conversion, lifecycle & nurture, sales alignment.50100GTM & market entry62Brand & positioning55Audience & ABM30Paid media88Outbound18Content42Conversion34Lifecycle24Sales alignment28Measurement46
    GTM & market entry
    62
    Brand & positioning
    55
    Audience & ABM
    30
    Paid media
    88
    Outbound
    18
    Content
    42
    Conversion
    34
    Lifecycle
    24
    Sales alignment
    28
    Measurement
    46
    Strong (40 and up)Weak (under 40)Illustrative, not client data.

    The Ten-Point Scorecard

    Free · 2 business days · no account access needed

    For you if: you're deciding between a marketing hire and outside help, or your pipeline is short and you can't tell which part of the function is causing it.

    What lands in your inbox

    • Your own star: all ten points scored 0 to 100, drawn like the example above
    • The leaks costing you the most pipeline, and the hyphen each one sits on
    • What we'd fix first, in what order, and roughly what it takes
    • A short written summary. Yours to keep whether we ever speak again or not
    What we need from you:
    Ten short answers. Screenshots of ad accounts or CRM reports are welcome but optional.
    What it isn't:
    Not a 40-slide deck, and not a proposal in disguise. It's the diagnostic, not the engagement.

    How it works

    1. Answer ten questions

      One short question per point, about ten minutes. Skip any you can't answer; a gap is a signal too.

    2. We score all ten

      Within two business days, by someone who has seen thousands of B2B accounts from inside the ad platform. No call needed to receive it.

    3. Optional 20-minute walkthrough

      Take the scorecard and run with it, or book 20 minutes and we'll go through it together. Entirely your call.

    Start your scorecard

    About ten minutes. Skip any question you can't answer; a gap is a signal too.

    About you
    The ten points

    Common questions

    What's the catch?
    None. The scorecard is free with no obligation. Some people who get one become clients, most don't right away, and that's fine either way. It's yours to keep regardless.
    What are the ten points?
    The ten disciplines a B2B marketing function runs on: GTM & market entry, Brand & positioning, Audience & ABM, Paid media, Outbound, Content & thought leadership, Conversion, Lifecycle & nurture, Sales alignment, Measurement. One marketing hire can't be an expert in all ten, which is why most teams are weak at several of them.
    Do I need to give account access?
    No. The ten questions are enough to score every point. Screenshots of your ad accounts or CRM reports sharpen the paid media and measurement scores if you want to share them, but they're optional.
    How long does this take?
    About ten minutes to answer the questions, and two business days for us to send the scorecard back. The optional walkthrough call is 20 minutes.
    I only want my LinkedIn ads looked at.
    Then ask for the LinkedIn Ad Audit instead: a direct review of your live account, also free and also back within two business days. Choose it in the form.
    Is this how you sell?
    It's how we start conversations, and we'd rather earn them by being useful first. There's no pitch attached unless you ask for one.

    Ten questions. Your whole function, scored.

    Free, back within two business days, and yours to keep.

    Start the scorecardOr email Ken@Hyphen10.com